CENTURY 21 CANADA LIMITED PARTNERSHIP
Century 21 Canada Limited Partnership (“CENTURY 21”) recognizes the importance of
protecting the personal information of our Customers, our prospective customers, brokers and
sales people with our franchisees and anyone else from whom we may collect personal
information from time to time whether in the course of real estate transactions or otherwise.
(“You”), how we may use it, how and to whom we may disclose it, your right to access your
personal information which we have collected and your right to correct or change that
information where You believe it may be inaccurate. At CENTURY 21 we hope to give You as
much control about your personal information as possible.
CENTURY 21 and its Franchisees
As a franchisor, CENTURY 21 does not provide real estate broker services. Real estate broker
services are provided exclusively by CENTURY 21 franchisees (“Franchisees”). Each
Franchisee is an independently owned and operated real estate broker business. While
CENTURY 21 has undertaken extensive measures to control and ensure the privacy and security
of personal information collected by it, it does not own or control the operations of its
Franchisees. Customers and prospective customers who have concerns about the treatment of
their personal information by a Franchisee with which they are dealing are urged to contact that
in its possession or control
What We Mean By Personal Information?
Personal information is any information in whatever form about an identifiable individual.
However, it does not include:
1. your name or information which would enable us to contact You at your place of
employment including your name, position name or title, business telephone number,
business address, business email and business fax number;
2. personal information about You that is publicly available information such as information
available from a public registry or contained in a telephone book;
3. aggregated information that cannot be associated with You as a specific individual; and
4. information which is not about a person but which is about a company, association or
What Personal Information Does CENTURY 21 Collect?
CENTURY 21 collects the following personal information:
1. personal information which You voluntarily provide to us when You visit a CENTURY
21 office (a Franchisee’s office) or that is otherwise provided directly to CENTURY 21,
such as by telephone, email, mail or fax;
2. photographic images of your property, descriptions of the property and its sale price for
marketing purposes, but only where we have obtained your prior consent; and
3. personal information which You voluntarily provide to us when You visit our website
(the “Website”), such as when You open an account or subscription or complete a
contact request, and personal information relating to your use of the Website (in
Except where permitted by law, CENTURY 21 collects, uses and discloses your personal
information with your knowledge and consent and we will do so fairly and openly.
How We Use Your Personal Information
CENTURY 21 uses personal information for the following purposes:
1. to put You in touch with a broker or sales person with one of our Franchisees who
may contact You to assist You with listing property for sale or purchasing property;
2. to assist the broker or sales person in finding appropriate property for You;
3. unless You choose to opt-out, CENTURY 21 may use information about your home in
marketing material (we will not use your name), and may use your contact information to
promote and market additional services, products and special offers from CENTURY 21;
4. for the purposes relating to use of personal information collected on the Website set out
Why We Disclose Your Personal Information
1. CENTURY 21 may share personal information with third parties engaged to assist us in
providing services or products to You or to carry out one or more of the purposes
described above. These service providers are prohibited from using personal
information for any purpose other than to provide this assistance and are required to
protect personal information disclosed to them by us and to comply with the general
U.S. located service provider (including, for example, WhereToLive.com, Inc.) for
certain services and the personal information provided to that U.S. based provider is
subject to the laws of the jurisdiction in which it operates.
2. CENTURY 21 discloses personal information when it makes the personal information a
person has provided online available to its Franchisees and their brokers and sales people.
3. CENTURY 21 may disclose personal information gathered on the Website for the
CENTURY 21 reserves the right to collect, use and disclose other personal information without
your knowledge or consent if we are required to do so or if we are allowed to by law.
Except where required or permitted to do so without your consent, CENTURY 21 only collects
your personal information with your consent. In most cases, CENTURY 21 relies on express
consent. However, where the purpose of the collection of personal information is obvious on its
face, CENTURY 21 may rely on your implied or deemed consent.
In some cases, such as using your personal information for marketing services to You,
CENTURY 21 will rely on opt-out consent. (You will receive the information unless You advise
us You do not wish to receive it.)
CENTURY 21 only collects personal information where it is reasonably necessary to provide the
service which You are seeking and which we have agreed to provide. We do not use deceptive
or misleading practices to obtain your consent.
CENTURY 21 does not require You to consent to the collection, use or disclosure of personal
information as a condition of the supply of a service by us unless such collection, use or
disclosure is required to fulfill the aforementioned purposes of collection.
CENTURY 21 reserves the right to collect, use or disclose personal information in certain
limited circumstances, without your knowledge and consent, where required or permitted by law.
You may withdraw your consent to the collection, use and disclosure of personal information in
connection with the services that You have requested from us at any time, subject to legal or
contractual restrictions and reasonable notice. CENTURY 21 will inform You of the
implications of withdrawing your consent. If You wish to withdraw your consent at any time,
please contact CENTURY 21’s Privacy Officer (see below for contact information).
Access To Your Personal Information
You have the right to access your personal information in the possession or control of
CENTURY 21 and to know how that personal information has been and is being used, and to
whom it has been disclosed. CENTURY 21 reserves the right to refuse to comply with all or
part of a request where we are required to or are permitted to refuse to do so by the provisions of
applicable personal information protection legislation.
Applications must be in writing and be sent to our Privacy Officer either by mail or email at the
addresses set out below. Applications should have sufficient detail that allows us to identify You
and the personal information You are requesting.
You may ask to have errors or omissions in your personal information in our possession or
control corrected. If we are satisfied that the correction is reasonably necessary, we will correct
the personal information and notify anyone to whom we have provided the personal information
in the previous 12 months of the correction. If we are not satisfied that the correction should be
made, we will annotate the personal information under our control of the correction requested
but not made.
Requests for access and correction will usually be responded to within 30 calendar days of
receiving the request unless we apply to the applicable Privacy Commissioner for an extension.
We charge $25 plus $.25 per page for providing You with copies of your personal
information. In the event that it will take an unusually long time to collect your personal
information, we may charge an additional amount. In each case, we will give You a full quote
before photocopying the personal information. There is no charge for correcting personal
We will assist You with your request and will respond as accurately and completely as
reasonably possible. Where we refuse all or part of your request, we will give You the
reasons for the refusal and the applicable legislation on which we base our refusal; the name and
contact information of someone within CENTURY 21 who can explain the basis for the refusal
and of your right to apply to a Privacy Commissioner for review.
How We Protect Personal Information
CENTURY 21 makes reasonable efforts to ensure that Your personal information is protected
against loss and unauthorized access, collection, use, disclosure, copying, modifying, disposal or
similar risks. This protection applies in relation to personal information stored in both electronic
and hard copy form and will vary depending on the sensitivity of the information.
Access to non-public personal information is restricted to selected employees or representatives
on a need-to-know basis. In addition, CENTURY 21 employs generally accepted information
security techniques, such as firewalls and access control procedures in order to protect personal
information against unauthorized access, collection, use, disclosure, copying, modifying,
disposal or similar risk.
Retention of Personal Information
CENTURY 21 retains personal information for as long as necessary to fulfill the purpose(s) for
which it was collected and to comply with applicable laws. Personal information which is
collected and used to make a decision about You is retained for at least one year. Your consent to
such purpose(s) remains valid after termination of CENTURY 21’s relationship with You.
CENTURY 21 is responsible for the personal information under its control, and we have
with applicable laws. Other individuals within CENTURY 21 may be delegated to act on behalf
of the Privacy Officer and CENTURY 21 will use appropriate means to provide a comparable
level of protection while information is being processed by a third party.
You may contact our Privacy Officer as follows:
CENTURY 21 Canada Limited Partnership
Attention: Privacy Officer
Address: 700-1199 West Pender Street
Canada V6E 2R1
Phone: (604) 606-2100
Fax: (604) 606-2125
If You are unhappy about the collection, use or disclosure of your personal information by
CENTURY 21, we ask that You discuss the matter further with our Privacy Officer.
If You are not satisfied with the response, You may make an application or complaint to the
appropriate Privacy Commissioner.
Note to Brokers and Sales People
In order to promote the services of our Franchisees and their brokers and sales people,
CENTURY 21 collects certain personal information about them, such as photographs and
contact information, in a variety of ways, including through OnlineOffice registration. This
information is disclosed by CENTURY 21 when it makes the information available for
Customers to access on the Website or through other means by which CENTURY 21 promotes
Much of this information is business contact information, which is not subject to privacy law or
CENTURY 21 will collect, use and disclosure this information in accordance with this Privacy